In the last 3 months of this year, Apple sold no less than 12 million iPad tablets, a figure 151% higher than the one recorded in the same period last year. Of these 12 million tablets, approximately one third arrived in the US, and a quarter of this third They arrived to people who are now making contact with the American company ecosystem for the first time. Basically, we are talking about approximately one million Americans who purchased an Apple product for the first time and it turned out to be the iPad tablet.
The iPad has been highly successful in drawing new customers to Apple, as a new study has found that about 25 percent of buyers in the US have made the iPad their first-ever Apple product.
The information comes from the NPD company, which conducted a study in the USA and found out that approximately one third of American homes have at least one Apple product. Of course, the information could be inaccurate, but it is not the first time we hear such numbers. In conclusion, the iPad tablet proves to be extremely good for attracting new customers to the company from Cupertino and from iPad users will switch to iPhone and then to Mac.
