Microsoft mocks Apple in three new ads

Company Microsoft released during this weekend three new ads for the promotion Windows 10, those from Redmond presenting a series of useful functions that the operating system allows on devices that run it and have built-in touch screens.

Emphasizing these functions, those from Microsoft are mocking Apple's Macs because they do not offer a touch screen for interacting with the applications available to users, and this problem has been intensively discussed in recent years.

Apart from the irony regarding the lack of touch screens in Macs, those from Microsoft also bring into discussion the lack of a system that unlocks the laptop only by analyzing the face of the user who tries to use it, various applications for OS X still offer this functionality, even if it is not available natively.

Having said that, what do you think about Microsoft's ads?

https://www.youtube.com/watch?v=VOV1tQpgAs8

https://www.youtube.com/watch?v=ln5LU532GuY

https://www.youtube.com/watch?v=k6SVsf0k2i0