An American publication told us last week that iPhone SE registered 3.4 million pre-orders in China alone, but an analyst claims today that this would be false and that the sales of the new smartphone would be far below the expectations of those in Cupertino for the first weekend of sales.
Apple did not announce sales figures today iPhone SE in the first weekend and this is surprising considering that in the past he was very quick to brag about his achievements, so the analyst's estimates could be quite close to reality in this situation.
Moreover, an American company called Localytics supports his estimates by reporting that the iPhone SE represents only 0.1% of active iPhones at the moment, the figure being low, but to be expected for a terminal that does not attract that much world.
Apple launched the iPhone SE in an attempt to attract more consumers interested in smartphones with 4-inch screens or similar, but based on the first sales estimates, it seems that its strategy is not quite the right one for what - and wants the market.
Although there exists a market survey that indicates iPhone SE preorders top 3.4mn units in China, we couldn't find more evidence to support this. However, judging by the delivery time for iPhone SE preorders, we believe initial demand for the iPhone SE following the announcement has been significantly lower than that of past new models.
Moreover, the Asian analyst Ming-Chi Kuo claims that iPhone sales will fall below 200 million units in 2016, and this is because the iPhone 7 and iPhone 7 Plus will not convince many users to buy them, so as happened with their predecessors.
He says that the iPhone 7 and iPhone 7 Plus will have the same design as their predecessors, and the news will not be very convincing, so Apple would have serious problems with sales and from here on it remains to be seen what those from Cupertino will do.
Ming-Chi Kuo was generally right when he made estimates about Apple's evolution, and he is most likely right even now.
