During the last night, an extremely interesting report was published that shows us how the fight evolved iOS vs Android over the years, how Apple grew and how it starts to decline, the overall picture presented presenting the current situation as clearly as possible.
According to this knowledge, Android has a much higher market share than that of Apple, more smartphones with this operating system being sold worldwide compared to those running the operating system iOS.
This is not new, we knew it for years and years, but the table below shows how much terminal sales have increased Android year after year compared to those of the operating system iOS, the evolution being truly remarkable for Google's operating system.
The increase in sales of Android smartphones, however, also had a negative impact on the platform because the average selling price of such a gadget dropped from $403 in 2008 to $216 in 2015 and an estimated $208 in 2016.
In the case of iOS, the situation is much different, the average selling price of an iPhone increasing from 594 dollars in 2007 to 717 dollars in 2015, the highest value recorded until now, the estimate for 2016 being that the average selling price will decrease to 651 dollars.
In the Android platform, mainly very cheap smartphones are sold, and this is very clear based on the average selling price that has halved in 7 years, but in the case of iOS, the average selling price will decrease because of the iPhone SE which has a price halved compared to its older brothers.
Although Android has surpassed iOS in sales, where it matters more, in terms of revenue, Apple's platform leads without a right of appeal and this will never change precisely because of the way Android is thought.
