Pokemon GO has doubled sales of external batteries

The launch of Pokemon GO in a multitude of important markets around the world, it has gathered tens of millions of users in the Niantic company's servers, who are in a constant search for pokemons, and although the application had implemented a function designed to partially reduce battery energy consumption, it it didn't prove to be enough.

users Pokemon GO they play so much every day that the batteries of their terminals do not cope with the situation, so in the US the sales of external batteries for mobile terminals increased by 101% compared to the same period last year, 1.2 million accessories of this kind being sold in just two weeks.

Before the release of the game Pokemon GO, the sales of external batteries had registered an increase of only 4% compared to the same period last year, a sign that this title is the basis of this substantial increase in sales and we are talking about a remarkable achievement of the Niantic company thanks to this game.

For many years I have not seen a game so popular that it gathers tens of millions of people from all over the planet, but every now and then a new title appears that shows us how great the power of terminals is mobile and how quickly people can be convinced to lose themselves in the software for their devices.

... unit sales of portable power packs designed to charge mobile devices such as smartphones and tablets, have grown 101 percent during the two week period between July 10 and July 23 compared to the previous year. While product promotions played a role in the sales increases experienced within the category, it was the extraordinary popularity of the mobile video game, Pokémon Go, that drove the most demand over this time period.