iPhone 7, probably the most desired smartphone of the moment, will be offered free of charge in 24.000 copies by a large Italian retailer in an unprecedented campaign. According to some promotional materials published by the store, it will offer 1000 iPhone 7 32 GB terminals per day from December 1 to December 24, 2016.
To enter the contest, customers must buy products worth 30 euros from Esselunga stores in Italy, and they will receive a coupon from the seller. That coupon also tells them if they have won an iPhone 7, or if they have to make other purchases, the whole campaign being extremely interesting, with an enormous number of terminals offered as gifts.
I don't think there has ever been a store in this world that offered so many iPhone 7 terminals as a gift in a campaign of this kind. The campaign is still as real as it can be and everyone who is in Italy between December 1 and 24 should at least try to participate in the Esselunga competition because there is a good chance of winning one of the 1000 iPhone 7 terminals offered daily.
Those from Esselunga offer a total of 216.000 prizes in the month of December, with a total value of 20 million euros, so sales are also expected during this period. What do you think about this campaign?
