Samsung Galaxy S8 it is going to be released in limited quantities in February or March by the Samsung company, although previous rumors suggested a possible release in April. Samsung has imposed new quality tests to ensure that the Samsung Galaxy S8 does not have the same problems as its predecessors released in previous years, so it would have decided to delay the global launch by a month.
Aware of the fact that its competitors could take advantage of this delayed launch of the Samsung Galaxy S8 and could bring competing products to the market, Samsung decided to make a limited launch. More precisely, in February or March, a batch of 5 million units of the Samsung Galaxy S8 would be released for those interested.
Although everything is presented as a limited release of the Samsung Galaxy S8, the reality is that these could be the sales of the first 2-3 months of availability, if we look at the past. Although Samsung wants to sell 60 million units of the Samsung Galaxy S8 in 2017, it is debatable whether the first batch will sell 5 million units in a month.
The Samsung Galaxy S8 could initially be released in limited quantities
Despite this, the Samsung Galaxy S7 sold 48 million units in 2016, but that's mainly because the Note 7 turned out to be a failure. With such figures, the Samsung Galaxy S8 will be produced in over 60 million units, and 10% of the production will be allocated to the launch, and this will surely cover the demand.
"As the release date of the S8 has been postponed to mid-April, Samsung seems to have set a more ambitious goal than before to make up for the loss caused by the Note model, which has so far led Samsung's smartphone business every first quarter .”
Although the Samsung Galaxy S8 was presented as ready to enter mass production in March, the reality is that it will start earlier. In order to have 5 million units of the Samsung Galaxy S8 available in February, Samsung has to start mass production earlier, that is probably this month, or at the beginning of next month.
Samsung believes that the Samsung Galaxy S8 series will be very successful and hopes that sales will meet expectations, but it is hard to say if this will happen. Even so, it seems that the launch of the Samsung Galaxy S8 in February or March is possible in order not to give Samsung's competitors the opportunity to "steal" some customers.
