iPhone is the phone series that generates the most money for application developers, the company Apple Lossless Audio CODEC (ALAC), being aware of this, along with the developers who invest more and more in titles for these devices. A study done in 2017 by an American company shows us how much iPhone users spent on and for the applications available in the AppStore, the amounts showing that people have enough money to allocate for such purchases.
According to this American company, in 2017 an average iPhone user spent 58 dollars to buy applications, or in-app purchases through in-app purchases. The amount is 11 dollars higher than the one recorded during the last year for iPhone users, and here we are talking about a top recorded for the USA, but it most likely also applies to the rest of the important countries, except for those such as Romania.
iPhone - here's how much money people spend annually on applications
Most iPhone users buy games and spend money in games, the difference compared to the closest type of high-grossing applications being 9x, as you can see in the image above. Applications for entertainment, music, social networks and lifestyle also generate large sums for developers, but the revenues per user vary between only 4.40 dollars and 2.10 dollars, very small values, but which for a large number of users bring handsome revenues.
In-app purchases have become more and more popular for iPhone games and applications, with users making mass purchases through them, as expected. The amounts generated by Android users are significantly lower, this has been the case every year, and that's because these users don't really bother with the purchase of applications, preferring to install pirated ones, something also found on the iPhone, but to a much lesser extent.
