Xiaomi this week launched Mimoji, a perfect clone of Memoji, the Apple company launching this functionality together with iPhone X in 2017. The ad above was created by Apple to promote Memoji, and Xiaomi also used it to promote Mimoji, and that's because it completely copied the system.
Xiaomi chose to promote the function of CC9 phones, copied from Apple, including in stores in China using the real advertisement of those from Cupertino. Practically, Xiaomi didn't even have to bother to make an advertisement to promote the copied function because Apple had something already done, so it copied everything without reservations.
Xiaomi provided an answer through the manager of the PR division, who said that the company's employees "uploaded" the wrong content for partners, but that means they had the Apple ad ready for promotion. Xiaomi copied a lot from Apple, and only with American innovations was it successful, but if it sells its products in Europe now, it could be sued by Apple.
"Xu Jieyun, Xiaomi's general manager for public relations, responded in a Weibo comment that the e-commerce mix-up was caused by staff "uploading the wrong content.""
