eMAG reacted in a completely surprising way to the specula that was taking place in the marketplace or with the surgical masks used for protection against the flu, or more recently, the Coronavirus. After this mask ended up being sold by a partner of eMAG at a bargain price, with 500 LEI for the set of 50 pieces, the store removed the product from the store, and announced that it would sell surgical at a loss to protect Romanian customers .
eMAG announced that he bought all the stocks of surgical masks he could find, at the price of 7 LEI per mask, and will sell them at the price of 3 LEI per mask for customers who are interested in buying them. We are talking about a much higher price than what a surgical mask would normally have, but prices at suppliers have increased extremely much due to the Coronavirus, so eMAG cannot really be accused of speculating in this situation.
eMAG: STOPS Specula, Sells SURGICAL MASKS at a LOSS
UPDATED: eMAG currently has this model of masks in stock for sale.
eMAG he will lose very little money compared to the positive image he creates through this PR move, and in this page the surgical masks that the store will have should be listed. Now eMAG has delisted all the surgical masks that were sold by various speculators in its store, reacting very quickly to the massive wave of criticism in Romania, I don't know if on its own initiative, or at the request of the authorities.
"In recent days, against the backdrop of discussions regarding the increased risk of infection with Covid-19 (coronavirus) among the population, stocks of medical masks at regular prices have been exhausted. Under these conditions, we have all seen a very high price increase for these products that were sold by sellers through the marketplace platform and we have identified some solutions to solve the current situation, for the benefit of customers. Given the unprecedented scale of the demand for such products, we identified stocks in Romania and bought everything that could be found in the country, from the existing distributors. Thus, we also purchased masks at the price of 7 lei/piece, meaning 350 lei for the set of 50 pieces, and we decided to bear the price difference throughout this period so that customers can buy them at 3 lei a piece."
eMAG still creates the image of a store with good ethical practices, which seems to want to protect its customers when its partners started to become speculators and make money from the fear of people getting sick. eMAG has not announced when it will put its stock of surgical masks on sale for customers in Romania, so it remains to be seen if it will announce everything before the listing so that people flock to them like on Black Friday, or if it will list them gradually.
eMAG is the only store in Romania that has announced that it will sell surgical masks at a loss just to help the Romanians, so we can only wait and see how much it will have.
