In March, many people discussed intensively the decision of those from Apple to call the iPad 3 only "the new iPad tablet", a change that many did not understand, but a change that fits the tradition of the Apple company. During the D10 conference, Tim Cook stated that Apple changes the secondary names of the products only if they contain certain important functions, or if there are radical changes in the design. In this idea The iPhone 4S has the S in its name and iPod Mini/Nano were launched with the respective names.
Lots of people ask me that about iPad. If you look back at iPod, we had an iPod and we changed it a few times and we kept calling it iPod. When we announced a new one and we called it iPod Mini. When we changed it massively we called it Nano. You can stick with the name and people generally love that, or you can put a number at the end which denotes the generation. And if you keep the same industrial design, as in the case of the 4S, some people might say it stands for Siri or speed. We were thinking of Siri when we did it. For the 3GS we were thinking of speed.
Continuing the interview, Tim Cook says that when a product becomes extremely popular, the company abandons the inclusion of secondary names and thus changed the name of the iPad tablet or Macs. Practically, Apple considers that the name of the product itself is very powerful and a secondary name is only useful in the situation where really important functions are implemented in it, or major design changes are implemented.
Considering what Cook mentioned in this interview, I think so the new iPhone will look as I presented it to you last night, then it will be called the New iPhone or iPhone + a secondary name.
