The US is Apple's most important market and that's where the company started to lose ground in front of its competitors. It's not the poor quality of the products that convinces people to stop buying iPhones, but the proximity of the launch iPhone 5, and Apple suffers from rumors about the upcoming device. If the iPhone 4S was the best-selling smartphone of the 3 American operators, in the last 2 months the device lost its place, at least in 2 operators, to the Samsung and HTC terminals launched this spring.
It was normal for Apple to lose first place considering that the iPhone 4S will soon turn 1 year after its release and the rumors about the iPhone 5 convince any consumer that it is better to wait two or three weeks before making a purchase. Although it was rumored that on September 12 Apple will present the iPhone 5 at a conference, for now the company has not sent invitations for the event, even though we are 8 days away from it. We will find out what Apple will do in the next period, but for now the rumors remain valid.
The situation in the US is most likely repeated in other markets as the rumors related to the iPhone 5 have reached everyone's eyes and ears.
