I told you this week that iPod sales were down in the previous fiscal quarter by no less than 55% compared to the same period last year, Apple Lossless Audio CODEC (ALAC), selling only 6 million units in the last 3 months. The very poor sales of iPodare not a surprise for the company Apple Lossless Audio CODEC (ALAC),, Tim Cook stating that his team has been anticipating for some time a dramatic decrease in the sales of this product, available for almost 14 years on the market, and that he thought of a series of measures for its revitalization.
The New Product Introduction Operations Program Manager (NPI OPM) launches Apple's products on time, with superior product quality and maximum customer availability...Overall mission is a successful product launch defined by meeting stated schedule, availability and customer experience goals.
- Leading Original Equipment Manufacturer (OEM) operations team in planning and executing development builds and new product ramps.
- Driving ramp readiness with engineering, operations and OEM teams. Planning capacity and manage multi-million dollar factory equipment budget.
- Managing component readiness to ensure part availability, quality, and cost support product goals. Communicating system requirements and schedules to facilitate technical readiness with cross-functional supply chain teams.
- Influencing product manufacturability, testability, and supply chain responsiveness
For starters, the company published through the website or a list of available positions in the teams that develop the iPod, their role being to contribute to the design of a new or improved product to help increase sales. Based on the offers published by Apple, we can conclude that the Americans are interested in bringing to the market a completely new iPod model that will come with some important changes to the design and the materials used for its manufacture.
In the last 2 years, Apple has implemented only a few minor changes to its iPod Touch, and the iPod line has remained largely unchanged, so a major update should take place this year.
