Although before the Apple conference it was said that Apple Watch it will not be presented in partner stores, today we find out something completely different, the American company talking with various luxury stores about the exposure of its new product. According to some information that appeared during this day, Apple is talking with luxury stores about the exposure of the new its products, including the Apple Watch Edition. Apple would be willing to build special stands in these stores to present its smart watch, and for the gold version it will have specially trained employees.
The experience of shopping for an Apple Watch is a deeply personal one. The department stores and specialty stores that we're working with are some of the best in the world at offering such experiences, so it was natural for us to see our product there. Given the very focused distribution that we've pursued for this launch, every door that sells Apple Watch will provide a unique experience for every customer that walks in.
According to the president of the special projects division within Apple, Paul Deneve - former president of Yves Saint Laurent, the experience of purchasing an Apple Watch will be an extremely personal one. In this idea, the stores chosen for the exhibition will have stands designed to offer the most natural and best the experience of choosing an Apple Watch. Paul Deneve describes the experience as unique for each client, and if we think as one Apple Watch Edition costs between 11.000 euros and 18.000 euros, it was normal to hear something like that.
Apple intends to create these stands in luxury stores in Paris, London, Tokyo, Los Angeles, Berlin, Hong Kong, Shanghai, Beijing and Chengdu, so in locations where there are sufficiently powerful people from a financial point of view. Although this has not yet been confirmed, we will definitely see gold Apple Watches on display in the United Arab Emirates, New York, San Francisco and other major cities where Apple can attract the interest of those willing to spend a ridiculous amount of money for a smartwatch.
