Xiaomi si Huawei are two of the manufacturers that recorded the biggest increases in smartphone sales in Q2 2015, but also in the last year, and according to some American analysts, the companies would have seriously affected Apple's sales in China.
Those from Canalys analyzed the market in China in the last three months and I argue that Apple has lost its leading position, falling to the third place in the top smartphone manufacturers, those from Huawei and Xiaomi "stealing its crown" in Q2 2015 and probably also in the future.
Xiaomi si Huawei they have market shares of 15.9% and 15.7%, respectively, while Apple would have a market share of approximately 12.2%, so not very far from its competitors, but small enough to place it in third position, still ahead of the Koreans from Samsung.
Without giving details about the market share of those from Samsung, Canalys claims, however, that the Koreans' smartphones have not proven to be good enough to convince the Chinese to shun smartphones Xiaomi or Huawei, but the situation is not new.
Xiaomi regained its crown as the largest smart phone vendor in China with 15.9% market share, according to Canalys estimates. However, Huawei is hot on its heels, growing 48% sequentially – the fastest growing vendor in the top ten. Huawei's 15.7% share leaves a very slim lead for Xiaomi. Apple fell to third place, followed by Samsung and Vivo.
China was the most important market for Apple in Q2 2015, where the highest revenues were generated for those from Cupertino, so that Tim Cook and his team monitor very carefully the evolution of sales of all products in the country with the largest population on the globe.
Considering that in Q2 2015 Apple fell to the third position, probably in Q3 2015 and Q4 2015 the company will look for new methods to convince the Chinese to buy its smartphones, keeping Samsung company behind it in the top .
