Facebook is the largest social network on the planet, and based on the large number of users, the company with the same name has created an extremely profitable advertising network, which will offer something new for advertisers and users.
More specifically, the Facebook company is developing new video ads that are able to offer users the opportunity to buy products online directly from the video clip they are viewing when advertisers think it should be displayed.
According to those who test this system, users could click directly on a video clip and be directed to the website of a product, or of the company that bought the ad, this promotion system being offered at the moment within YouTube.
Although Facebook's new video ads are currently in development, the American company plans to begin testing them publicly starting next month, so you might even see them on your timeline from then on. .
Facebook next month will start testing a type of video ad promoting products that users could tap and buy, a person briefed by the social network said. The ad format is the next step in Facebook's strategy to prove to marketers that its ads can drive consumer purchases, not just raise brand awareness.
Considering that we are talking about functions that will be universally available and that there are companies that use video ads within Facebook and in Romania, it is not excluded that this system will be implemented in the very near future in our country as well.
