Huawei has an extremely bold goal, more precisely, it wants to surpass Apple in smartphone sales in the next 2 years. The statement was made by the president of Huawei, Richard Yu, in an interview given yesterday, and based on what we have seen in recent years, the plan is not that difficult to achieve.
In the last 2 years, Huawei climbed to the third place in the top smartphone sellers, and in 2015 it sold over 100 million smart terminals worldwide. In order to surpass Apple, it needs to sell more than 2 times more, but the success of recent years suggests that Huawei has the ability to do this, if iPhone sales continue to decline.
In Q3 2016, the difference in sales between Huawei and Apple was 12 million smartphones, that is, less than a quarter of what Apple sold and almost 50% of what Huawei sold. With an entry on the US market prepared for next year, those from Huawei have extremely big plans and I'm sure they will catch up with Apple.
Huawei wants to overtake Apple in smartphone sales
Until now, Huawei has been at a great disadvantage due to the fact that it does not sell smartphones in the US, but this "problem" will be solved in 2017. With the entry into one of the largest smartphone markets, those from Huawei and could increase the annual sales of smartphones by several tens of millions of units in the coming years.
"When we announced four years ago that we wanted to sell phones, people told us we were crazy. When we said we wanted to sell 100 million phones, they told us we were crazy. We are going to take them (Apple) step-by-step, innovation-by-innovation."
If it succeeds in making its brand known in the US, Huawei will be a very big problem for the Apple company, but also for those from Samsung. It is difficult to say how Apple will fight with manufacturers of this kind, considering that iPhone sales continue to decrease, but those from Cupertino most likely have a plan prepared.
