President Apple Lossless Audio CODEC (ALAC),, Tim Cook, is these days in China, in the middle of the whole scandal regarding the chips used by the Chinese to spy on the American companies that bought servers from Supermicro. Although many were of the opinion that Tim Cook went to China to stir up a possible huge scandal in the country, American journalists say that the visit is also based on the fact that sales iPhone XS they were bad in the country.
On the other hand, the secretary of the Communist Party of China says that he hopes that Apple will help the government to improve its relations with the USA, and here he is probably referring to the sanctions on imports imposed by Trump. However, the American press also emphasizes the fact that Apple wants to increase iPhone XS sales in the country, which would have been low due to the high prices of the series.
Apple President Struggles to Increase iPhone XS Sales
Apple sells iPhone XS and iPhone XS Max at prices about 200 dollars higher than those charged in the USA, and this in the conditions that Huawei sells its phones much cheaper. Despite the fact that Tim Cook goes to China and keeps the Apple company in the media's attention, the reality is that few people can afford to buy such expensive phones, and not only in China, but globally.
"This week, he has been on a one-man charm offensive to promote Apple products, including the new iPhone XS Max, which sells for a whopping $1,850 in China. A top-end phone by local manufacturer Huawei retails for about $700. As such, sales of the new Apple phone have been disappointing, the business publication Caixin reported after interviewing authorized retailers."
According to the partners authorized by Apple to sell iPhone XS phones in China, sales were disappointing for the series in the first weeks after the launch, something to be expected. It is normal that the iPhone XS and iPhone XS Max are not very popular since they are so expensive, but Apple continues to sell more and more expensive phones.
