Netflix is one of the companies that in this period is going in the opposite direction to the global situation, that is, while many other companies are suffering because of the problems generated by the Coronavirus, it is doing well. Even if it had to stop filming for some series, documentaries, and movies, Netflix is still gathering more and more subscribers during this period when many people are forced to stay at home due to the Coronavirus pandemic.
Netflix, according to American analysts, would increase its subscriber base by up to 8.45 million new customers in Q1 2020, and by up to 5.7 million customers in Q2 2020. If these estimates prove to be true, then Netflix could reaches over 170 million active subscribers globally, which can increase its income by tens of millions of dollars monthly, so it would have more money to invest in new content for everyone.
Netflix: What Happens to Subscribers in the COVID-19 Pandemic
Netflix was seen by many people as one of the companies that has a lot to gain from the Coronavirus pandemic, and analysts are starting to present how the situation is. If Netflix were to add at least 10 million new customers during the Coronavirus pandemic, it would be a huge win for the company, especially since during this period Disney+ was launched and attracts a lot of subscribers, and HBO Max will appear soon, people being very interested in him.
"We have raised Netflix global subscriber forecasts significantly on likely higher gross subscribers and lower subscriber strength, boosted by global consumer 'stay at home' orders around COVID-19. We believe that the unfortunate situation of COVID-19 is based on Netflix's global direction to consumers. dominance driven in part by incremental content spend that is enabled by their massive and growing subscriber base.”
Netflix it still has a lot of content ready for release in the coming months for subscribers around the world, and that keeps a lot of people connected to the platform in the future. Netflix is also preparing other interesting surprises for its subscribers, and everything to give us the opportunity to enjoy only the best movies and series that are available on its platform now, but also in the future.
Netflix also intends to launch new types of subscriptions that are much cheaper than the current ones, but their distribution will be much more difficult than initially thought.
