Huawei MATE 40 Pro, the latest flagship smartphone announced by Huawei, is now available for purchase including in Romania, from a variety of online stores.
"Bucharest, November 2, 2020 – Huawei Consumer Business Group announces the official launch of the flagship HUAWEI Mate 40 Pro smartphone on the Romanian market through an exclusive pre-order campaign. Thus, between November 2 and November 15, consumers will benefit from a special price offer when placing an order for the new phone. During this period, the smartphone will be available for purchase at a special price of 5.399 lei.
Launched internationally on October 22, the HUAWEI Mate 40 Pro, the top of the range HUAWEI Mate 40 Series will also reach the local market, at operator partners and in Huawei stores, and invites users to take a step into the future with the latest specifications. Equipped with Huawei's most powerful technologies, the new top of the range reinforces Huawei's dedication to innovation and determination to create the best Mate phone yet.
"We are happy to announce the exclusive pre-order campaign, dedicated to the new HUAWEI Mate 40 Pro, long awaited by consumers in Romania. The new smartphone is based on the DNA of the Mate series, but it manages to score a series of awards, thanks to the best performing technologies in the industry with which it comes equipped. The new HUAWEI Mate 40 Pro is available in a limited series, and consumers can purchase it at a special price from Huawei or partner stores.", he declares Ciprian Mirea, Director of Ecosystem and Head of Trade Marketing, Huawei Consumer Business Group Romania.
The HUAWEI Mate 40 series is optimized to offer the most immersive smartphone experience: powerful performance and unique user experiences. The HUAWEI Mate 40 Pro integrates the world's first and only 5nm 5G SoC, the Ultra Vision kinematic camera system and the iconic Space Ring design.
The futuristic Space Ring design of the Mate series
HUAWEI Mate 40 Pro combines iconic design, innovative technology and precision. The uncompromising design of the HUAWEI 88° Horizon screen offers an immersive display in a compact package. HUAWEI Mate 40 Pro comes with a smaller cutout for the front camera that features 3D Face Unlock technology, an ultra-wide angle selfie camera and a highly accurate gesture sensor.
On the back of the HUAWEI Mate 40 series devices, you can see the Space Ring design, an evolution of the iconic circular and symmetrical design of the HUAWEI Mate series. The HUAWEI Mate 40 Pro is available locally in Black and Mystic Silver.
A complete imaging system designed for a simpler and more enjoyable user experience
The camera system that the HUAWEI Mate 40 is equipped with was designed together with Leica to provide the best camera possible and boasts innovations in the ultra-wide-angle lens, powerful high-definition main camera and impressive telephoto lens. Featuring Dual Cinematic Camera and Dual Ultra Wide Camera, users can capture wide-angle videos and images with both the front and rear cameras.
The dual cinematic camera has a 3:2 aspect ratio. High-quality footage is easier than ever with Steady Shot, while the HDR XD Fusion engine ensures balanced exposure, even when lighting contrast is extreme. Another innovative feature is Tracking Shot, and Story Creator enables true cinematic effects. Background music, filters and effects can be easily added.
The camera's Ultra Wide Cinema Lens now offers an even wider field of view, as well as richer detail, improved low-light performance and distortion correction algorithms. The HUAWEI Mate 40 Pro features a periscope telephoto camera to support 10x hybrid zoom and 50x digital zoom.
The Ultra Vision Selfie Camera on the HUAWEI Mate 40 Pro takes vlogging and selfies to new heights, with support for 4K video capture and the option to shoot in one of three available fields of view, from up close and personal to ultra- wide. The Slow-Motion Selfie feature adds even more versatility to the front camera, allowing users to capture fast action with a dramatic air.
Kirin 9000 sets a new performance standard
Powering the best Mate phone ever, the Kirin 9000 series is fully equipped for 5G and capable of handling complex calculations and multi-tasking operations with ease. Built into the HUAWEI Mate 40 Pro, the Kirin 9000 is the most sophisticated 5nm 5G SoC available, offering greatly improved performance and energy efficiency over its predecessor.
The 78-core Mali-G24 GPU on the HUAWEI Mate 40 Pro is the most powerful GPU ever seen on a Huawei device. It offers advanced graphics performance and an amazing audio-visual experience for immersive gameplay. Thanks to the 90Hz display and 240Hz touch sampling rate, responsiveness is greater and the linear motor provides haptic feedback to match the visual experience. This setup is complemented by two stereo speakers to create cinematic super bass stereo experiences.
The HUAWEI Mate 40 series is also equipped with battery technology to keep up with the demands of 5G, supporting the fastest iteration of HUAWEI SuperCharge.
A user experience on another level
The HUAWEI Mate 40 Pro revolutionizes the way consumers integrate smartphones into their lives thanks to new user-centric features such as Smart Gesture Control, which enables total hands-free control of the device. By simply placing the hand over the device, the user can activate it or navigate the phone with left, right, up and down swipes. To answer calls there is also a touch in the air gesture.
For a device that's always ready for action, the new dynamic Eyes on Display feature can be activated at a glance, with interactive, customizable displays that house all the information on the phone. The sound of unwanted incoming calls can be reduced by making eye contact with the phone, and the auto-sleep function is automatically disabled while the device is in the user's attention.
Enhanced MeeTime is the gateway to a more connected and smarter life. Combined with the power of the Huawei 1+8+N ecosystem, Multi-screen Collaboration offers a new way to operate multiple devices at the same time, running up to three apps simultaneously, and combining smartphone and PC to provide unique experiences .
In terms of privacy and security, the EMUI 11 operating system has always provided comprehensive security solutions to protect users. The Trusted Execution Environment operating system is CC EAL5+ certified, the highest level of certification for a commercial security microkernel. EMUI 11 also comes with new privacy features. When transferring images, users can easily remove sensitive personal data such as location, time and device details from the file before it is sent. Note Lock keeps your personal notes private by securing content with a PIN or biometrics.
HUAWEI Mate 40 Series also offers the innovative Huawei Mobile Services (HMS), for a smarter, richer, more comfortable and safer experience. In addition, Huawei also unveiled new applications available to global Huawei users, including Petal Search, a search engine with support for multiple types of searches, Petal Maps, a map application that uses the control function of the HUAWEI Mate 40 Series through gestures and HUAWEI Docs, a powerful unified document service. These apps provide the path to a better digital life for the 700 million Huawei device users worldwide.
During the event, Huawei also announced the launch of HUAWEI FreeBuds Studio, the first over-ear noise canceling headphones in the company's portfolio, PORSCHE DESIGN HUAWEI WATCH GT 2, HUAWEI X GENTLE MONSTER Eyewear II smart glasses and HUAWEI Sound wireless Hi-Fi.
In total, AppGallery contains over 1.000 Romanian applications and tens of thousands of international applications. The app comes with full security and protection, including real developer name verification and four-step review process for secure app operation.
Huawei AppGallery already includes banking applications in its portfolio, including Banca Transilvania, BCR, Pago, Orange Money, BRD, Card Sodexo, MobilPay or 24Pay. The App Gallery also contains important applications from the news and entertainment area, such as Cinemagia, Ziare.com, Știrile PRO TV, Digi 24, Biziday, Antena Play, Orange TV Go, Telekom TV or Digi Online. Also, numerous applications dedicated to shopping are available in the platform, such as Lajumate.ro, Olx.ro, Elefant.ro, Cel.ro, Dedeman or Okazii.ro, but also utility applications, including eJobs, BitDefender, Star Taxi, 7Card, Virtual Cards, Upfit Romania or WorldClass. The applications of local operators such as My Orange Romania, My Account Telekom or My Vodafone Romania are also available in the AppGallery. Among the newest apps to join AppGallery are Jerry's Pizza, Food Panda, MyEnel, MyEdenred, Neo BT, EuropaFM, Bolt and Raiffeisen Smart Mobile.
Huawei AppGallery also pays more attention to the education area, so the platform offers consumers local applications that have become known and used globally. Among them are the language learning apps from Mondly, famous for their internationally renowned collaborations, but also those from Meta Language Pro, such as Learn English, French or German.
app Phone Clone, available in the Huawei AppGallery, is a simple way to transfer apps, contacts, data, files and photos from your old smartphone to your new smartphone in a few simple steps using super-fast transfer speeds of up to 1GB per minute. The most important aspect of the whole process is the safety it offers, thanks to the secure encryption of the wireless network. The process can be done very easily, regardless of the operating system of the old smartphone (iOS or Android).
The new search tool PetalSearch, available in the Huawei AppGallery, gives users an open gateway to a million apps and a way to easily browse through various categories directly from the device's home screen. Powered by the search engine Petal Search, the Petal Search app brings an alternative search experience that locates and aggregates information, providing the most accurate and relevant results, to allow users to customize and manage their smartphone experience the way they want. I want. Huawei AppGallery is fully integrated into the new search engine and any app already available in the virtual store will appear at the top of any search in the new tool."
