IntoNow is an application that was launched yesterday in the AppStore and brings for iDevices a similar functionality with the one offered by the Shazam application. You know that Shazam can recognize almost any song by simply "listening" to a few seconds of the song, providing detailed information about it plus a place where you can download it. IntoNow does exactly the same thing only for TV series. IntoNow is an application that is able to recognize any of the 2.6 million episodes of TV series broadcast in the USA over time. Putting the whole situation into perspective, 2.6 million episodes equates to 266 years of watching video content on television.
Select the TV icon from within the iPad, iPhone or iPod Touch app and IntoNow listens to what you're watching on the boob tube or internet. In four to twelve seconds the application magically returns the exact episode, and correctly identifies whether the content is airing live or if it's a rebroadcast on the original network or a syndicate.
The application is able not only to recognize the episode of the TV series you are watching, but also to tell you the date it was broadcast, whether it is broadcast live or not and where you can see it. The application has integrated support for IMDB, iTunes or Netflix, the last 2 services offering the possibility to see those episodes if they are available in the offer. The application allows users to send notifications to their friends about the identified episodes, through FaceBook, Twitter, etc. networks. The developer company has patented a system called SoundPrint that identifies whether a commercial or a TV episode is playing on the TV, and this is a very important aspect of the whole system.
IntoNow, which uses its own patented SoundPrint audio-recognition technology, can rhythmically identify commercials as distinct from content, impressive technology the startup plans to put to good use in the monetization department in the months ahead.
IntoNow it is an extremely useful application for those who watch an episode of a series on TV and do not know what they are watching, but the bad part is that the application is only available in the USA and yes it is free.
