[youtube]http://www.youtube.com/watch?v=uOlf1uGBoCQ[/youtube]
There was a lot of discussion about the death of Steve Jobs, but now the CEO of the Japanese operator Softbank make some statements very interesting in relation to the passion that Jobs puts into his products. The CEO of Softbank was present at the presentation conference of the new iPhone 4S and there he had a short meeting with the CEO of Apple Tim Cook. Unfortunately, the discussions between the two were interrupted by Steve Jobs who had called Cook to discuss the future product that the company from Cupertino is preparing for the launch on the market. Unfortunately, the very next day Steve Jobs died and Apple officially announced the tragic event on its own website.
I visited Apple for the announcement of the iPhone 4S. When I was having a meeting with Tim Cook, he said, 'Oh Masa, sorry I have to quit our meeting.' I said, 'Where are you going?' He said, 'My boss is calling me.' That was the day of the announcement of the iPhone 4S. He said that Steve is calling me because he wants to talk about their next product. And the next day, he died.
Although those from Apple and those from Jobs's family they knew that the former co-founder of the company was going to die, finally, the love for the development of the best products on the market remained active until the day he left this earth. Of course, no one knows what product Steve Jobs was working on at that time, but the interesting thing is that he was actively involved in the management of the Apple company until the day of his death, but the more interesting thing is that even though he left the position of CEO, he still had control over Apple, as we are told says in the statement above.
Even one day before he passed away, the first subject he wanted to call Tim Cook about...he wanted to talk about the next product... That's the kind of spirit a true entrepreneur would continue to have until they die. He was very sick, very ill. But the announcement of their newest product made him live longer. Physically he could have died much earlier. But his passion, his love for his own company and dream, about the next products, that made him energized.
