A few minutes ago the Apple company published a press release in which he announced record sales, receipts and profit recorded in the last three months of last year. In the first fiscal quarter of 2012, Apple sold 37.04 million iPhone terminals, 15.43 million iPad tablets, 5.2 million Macs and 15.4 million iPods for revenues of 46.33 billion dollars and a net profit of 13.06 billion dollars. . In the last fiscal quarter of 2011, Apple set records from all points of view, despite the fact that its legendary CEO died shortly before the launch of its most popular gadget.
In a few minutes, Tim Cook and other vice-presidents of Apple will hold an audio conference in which they will talk about the financial results of the last fiscal quarter and tell us what the company has prepared for the future.
- Apple added an extra 14th week to the quarter, which helped its results. Apple made as much in Q1 2012 as it did in half of 2011 in total.
- Average weekly Mac sales were up throughout the quarter, and international Mac sales were up 58 percent. MacBook Pro and MacBook Air were strong, as was the iMac.
- The iTunes Store did $1.7b in revenue in the quarter, as it expanded throughout the world. Over 20m songs in the store. $120m worth of downloads in apps and music sold on December 25th alone.
- iPhone 4S has "tremendous" popularity, but all iPhone models experienced a growth in sales.
- iPhone handset and accessory sales accounted for $24.4b in revenue, up 133 percent.
- 140 million App Store downloads in Christmas day alone.
- More than 62m iOS devices sold in the quarter.
- By the end of the month, devs will have earned over $4b from the App Store.
- $6.1B in revenue from retail stores. New records for iPhone, Mac, and iPad sales.
- 110m visitors to the Apple retail stores — 22k visitors per store, per week.
- Stores sold 1.1m Macs, and half the Macs were sold to people who'd never owned a Mac before. (As usual.)
- 315 million cumulative iOS sales.
- 85 million iCloud customers
- 4 new stores opened in the quarter, Apple now has 361 stores.
- Apple now has $97.6 billion in cash, compared to $81 billion last quarter. Apple is actively looking at uses for the cash, but "we're not letting it burn a hole in our pockets."
- $64 billion in cash is offshore.
- We were thrilled with the 37m iPhones we sold. This is substantially above our 20m unit previous record. We would attribute it to a phenomenal customer reception. We made a very bold bet on demand, and it turns out we were short of supply throughout the quarter and ended up with a significant backlog. We're still short in key geographies.
- People were anticipating a new iPhone. I think we made the right decision to go with a broad range of iPhones. I think the 14th week was a big part of this, but everyone knew that.
article in continuous updating.
