Last Thursday Infinity Blade has become the free application of the week offered by Apple, and until tomorrow you can download it for free from the App Store. Listing the application in the Apple section it generated an impressive increase in the number of downloads, but the same thing happened in terms of income. The application costs only €0.89 and had implemented in-app purchases, but since it is available for free in the App Store it generates more money than when it had to be purchased, the freemium model proving again to be a very good choice for developers .
The large number of downloads of the application Infinity Blade it also generated an increase in sales of Infinity Blade II, but we are not talking about a very big difference, mainly because of the high price. Even so, the free offering of an application and its promotion by Apple can generate income of tens or even hundreds of thousands of dollars for a developer, and those from Epic Games probably came out very successful from this deal made with Apple.
