In iOS 6 Apple has implemented a new user identification system, the company helping us to remain somewhat anonymous in front of Google and the big advertisers, who follow our entire activity on the Internet in order to display ads that we end up clicking . In this idea, the company implemented a Advertising Identifier for users, it can be reset from Settings>General>About>Advertising, and after the reset we should become completely anonymous in front of the advertising banner engines that were following us.
This Advertising Identifier replaces the UDIDs used until now to identify us, and since it is useless for those who sell advertisements, a new method of user identification was found, cookies being used. Practically, an application that uses this system will force the opening of Safari to load a cookie and basically to identify us, then it will display, apparently, the most relevant ads for our tastes, habits and internet searches.
Apple Lossless Audio CODEC (ALAC), not even so enthusiastic about this practice, so she decided to refuse the publication in the App Store of the applications that use this system. The company does not seem willing to approve anything other than applications that respect its rules and the new system, so we will become a little more anonymous on the Internet thanks to Apple.
