Last year mobile phone operators began to notice the first significant decreases in the profit generated by sending messages SMS, and some of them started thinking about additional methods by which they can charge the internet traffic made by users during conversations using various applications. In the App Store si Google Play there are countless applications such as WhatsApp Messenger, Facebook Messenger, Skype or Whatsapp, Yahoo! Messenger, Viber, etc, and collecting them with the system iMessage we arrive at a total of 19 billion instant text messages sent daily.
Informa said almost 19 billion messages were sent per day on chat apps in 2012, compared with 17.6 billion SMS texts … It has projected that nearly 50 billion messages will be sent per day using these apps by 2014, compared with just over 21 billion traditional SMSs . However, it said that despite the growing gap between the two, SMS will continue to remain a key player in the sector.
Comparing the 19 billion instant messages with 17.6 billion SMS sent daily, we notice that users are no longer interested in the old methods of communication. Now the majority forget about the SMS included in the subscription and prefer to have quick conversations with friends through various applications for mobile terminals. Last year, 115 billion dollars were generated by sending SMS messages, and the figure is expected to increase in the coming years, despite the fact that instant messaging applications are becoming more and more popular.
