Week BBMor Blackberry Messenger, was relaunched in App Storethe company Apple Lossless Audio CODEC (ALAC),, but also in Google Play, and in just one week, 20 million new users registered to use the service. At the moment BBM has 80 million active users worldwide, 20 million of them being added in a single week. Those from Blackberry they are part of a very important achievement, managing to attract an enormous number of users in a short period of time, it remains to be seen how many will continue to use the platform.
I told you this week that BBM will allow you to make VoIP and video calls directly from our iDevices in the future, but also that we will soon see ads in BBM Channels. Blackberry was most likely surprised by the extremely positive response of users in the case of the launch of its service and people will probably continue to try it, initially out of curiosity. BBM for iOS and Android OS is available for free in the App Store and Google Play.
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BBM Community Grows to More Than 80 Million Active Users Across BlackBerry, Android and iPhone Devices Globally
Waterloo, ON – After the amazing launch of BBM™ on Android® and iPhone® devices, with more than 10 million downloads in the first 24 hours, BBM has now ended its first week with more than 80 million monthly active users*, including over 20 million new users on Android and iPhone devices.
During its first week, BBM was the top free overall app in 35 countries in Google Play™ and in 107 countries in the App StoreSM, and continues to maintain a strong position in key markets such as Canada, the US, the UK, Indonesia and much of the Middle East, to name a few.
"It is great to see so many people downloading BBM, but the true measurement for us is engagement - the connections being made and the conversations in which our BBM community engages. The power of BBM has always been the active, real conversations and interaction that our customers enjoy," said Andrew Bocking, Executive Vice President of BBM at BlackBerry. "From here on out, we will focus on active users of BBM and will no longer focus on simple download numbers."
With the BBM community now at more than 80 million active users around the globe, users are connecting on the private social network like never before. This past weekend, BlackBerry® (NASDAQ: BBRY; TSX: BB) was able to remove the virtual line-up so that Android and iPhone users can now immediately download, sign in and start using BBM without having to wait.
BBM users are enjoying the immediacy and control that BBM offers as they chat with their new contacts – either one-to-one, in multi-person chats or as part of a BBM Group. The delivered and read statuses, as well as the message-in-progress alert, keep people engaged and active in conversations on BBM. BBM users can also share files such as photos, and voice notes, as well as update their statuses with ease. BBM Groups allows photo, calendar, chat and file sharing for up to 30 people in a user-generated community.
Every BBM user has a unique PIN that helps maintain their privacy, so users never have to give out their phone number or email address to a new or casual contact. BlackBerry ID connects with a person's PIN, BBM contact list and services to make device switching quick and easy.
The BBM experience will continue to evolve. In the coming months, BlackBerry will deliver BBM Video calling, BBM Voice calling and BBM Channels – a new community building service to connect BBM users even more broadly – to Android and iPhone users.
Android and iPhone device users can download BBM by visiting BBM.com.
