Apple could buy Nokia HERE Maps

Nokia HERE iPhone

Nokia HERE Maps is a mapping system created by the Finnish company Nokia, an application being available in App Store to be able to use it on our iDevices, and the company Apple Lossless Audio CODEC (ALAC), could acquire the Nokia division, the company has been trying to sell it since 2008 to various companies.

Nokia HERE Maps has been losing money for years and from 2008 until now its value, in Nokia's eyes, has dropped from 8.1 billion dollars to 3.2 billion dollars, so for Apple Lossless Audio CODEC (ALAC), the purchase would be similar to the one made last year in the case of Beats, only that now we are talking about something much more useful to improve the failure called Apple Maps.

Nokia try to convince Apple to buy its mapping division, but separately those from Nokia are also talking with Facebook, Baidu, Sirius XM, Amazon or Alibaba, so it remains to be seen who will end up owning Nokia HERE Maps to benefit from all the functions that this system used by millions of people has to offer.

Nokia Oyj, the Finnish company selling its money-losing maps business, is trying to drum up interest from some of the biggest names in technology including Apple Inc., Alibaba Group Holding Ltd. and Amazon.com Inc., people with knowledge of the matter said. The mapping assets have lost value: Nokia bought them for $8.1 billion in 2008. They were worth about 2 billion euros last year, according to Nokia's financial reports.

Apple last year acquired a former manager of Nokia HERE Maps to improve their Apple Maps, but unfortunately outside the US and a few other important countries around the world, its system is not really that useful for iDevice/Mac owners, and the purchase of Nokia HERE Maps would solve fully this problem.

Considering that Apple removed Google Maps from the Find My iPhone location system, buying a real GPS location solution is an important goal that the American company must consider, otherwise it risks being involved in a future shameful scandal which the international press will certainly use to affect the image of the company.

In conclusion, it remains to be seen if Nokia HERE Maps will reach Apple, but the idea itself would be great.