The new Google logo was revealed during this day by the American company, those from Mountain View considering that it is necessary to make a change of image to bring a little more attention to the company after the recent launch of a parent company for all its subdivisions.
Those from Google I argue that the new logo reflects the reality we are in and shows us when Google's "magic" works for us, but we are basically talking about a change in the font in which the word is written, Google's now using the sans-sefir font instead of the serif used in the past.
Apart from the change for the main logo, those from Google have also replaced the small Google icon visible in the page access tab, but not only that, now it has the multicolored letter G in the foreground instead of the white one on a blue background, so we are talking about a serious change.
Today we're introducing a new logo and identity family that reflects this reality and shows you when the Google magic is working for you, even on the tiniest screens. As you'll see, we've taken the Google logo and branding, which were originally built for a single desktop browser page, and updated them for a world of seamless computing across an endless number of devices and different kinds of inputs (such as tap, type and talk).
Below you can see a video clip in which it is presented, and if you access the first page of the search engine you will also see a small animation of how it was created.