The program for the sale of iPhone in installments it turns out to be a real success in the USA according to American analysts who have questioned some recent customers of the Apple company who purchased iPhone terminals based on this program.
I told you in September that it was launched by the Apple company in an attempt to attract new customers to whom to sell annually or biannually new subsidized iPhone terminals, and its plan seems to have already attracted quite a large number of Americans interested in this offer.
Practically, at prices starting from 32.41 dollars per month, users can buy terminals iPhone 6S si 6S iPhone Plus from the Apple company, installments to be paid for 12 or 24 months with the possibility of handing in the old terminal to receive a completely new one after 12 months.
American analysts estimated that 15% of new owners of iPhone 6S and iPhone 6S Plus terminals will purchase the devices through this program, but a recent study revealed that the percentage is actually 37%, so over a third of new customers.
In a note to clients issued late Monday, Munster reported that of 188 iPhone 6S buyers surveyed in mid-November, 70 people (37%) chose the new program. By the end of the quarter, Munster believes, the actual rate could turn out to be as high as 50%.
If this figure seems high to you, well analysts estimate that it could reach up to 50% by the end of this year and the reality is that the offer is good enough for Americans or anyone else to benefit from it without regrets.
Apple launched this program for the sale of iPhone in installments only in the USA for now, but it has proven to be a real success and there are very high chances that an expansion in Europe or Asia will take place, the sales of iPhone terminals may increase even more .
