WhatsApp will launch for the iPhone and Android applications new types of profiles that users will be able to see while using the messaging platform. WhatsApp has been testing this new feature for its users for some time, and now it seems that it is fast approaching its official launch because everything seems to have been set to be offered by the company for users.
WhatsApp has been preparing new profiles for companies for some time, called business, these being created to facilitate the interaction between ordinary users and companies. Some time ago I presented the ideas of those from WhatsApp, the company testing in the version for Android of the application and a new type of verification for these accounts, so that users know who they are talking to.
WhatsApp also creates a special application for companies, which will allow them to benefit from a series of functions that the standard version of the application does not offer. The companies that will use the WhatsApp business platform will also benefit from verified profiles, and in the image below you can see how such an account will look, indicating that you are talking to a representative of that company.
WhatsApp Launches new Types of Profiles
WhatsApp creates this business platform to be able to generate new sources of income to support the functionality of its platform worldwide. We have already known for some time that WhatsApp does not display ads in order not to alienate users, but all its functions must be supported by many servers, which cost a lot of money, so WhatsApp must generate income to pay its engineers.
WhatsApp will launch this new business feature sometime this year, along with the dedicated app that regular users will never have access to. This special application of WhatsApp will be used only by the representatives of the companies we come into contact with, and through them we will be helped with various problems, or we will be able to find out additional information about what interests us.
WhatsApp does not seem to have even internally established a possible date for the launch of these new business functions, or of the adjacent application developed especially for them. There is still a good chance that WhatsApp will launch everything by the end of this year, but depending on how the development of the application will be completed and the interest of companies will be attracted, there is a chance that things will change and everything will be postponed.