Android. A very complex fraud scheme was discovered for the applications that are installed in the phones of users running the operating system developed by the Google company. It seems that the applications for Android phones that use a certain advertising network have stolen the autonomy of the users' battery without them knowing what is happening, and the problem turns out to be an extremely serious one, being partially solved.
Android. More precisely, it seems that the applications displayed normal advertising banners for users, but behind them were hidden advertising videos that were automatically started without the users knowing. Of course, these video clips consumed resources to be run in Android, i.e. both processing power and battery energy, and users were left with much reduced autonomy without knowing what was happening in reality.
Android. CAREFUL! How Your Battery Life is STOLEN WITHOUT You Knowing
Android. No less than 60 million impressions were created fraudulently every month through applications for the Google operating system, and of course a lot of money was generated with their help. The advertising agency through which the advertising banners were displayed says that it is not to blame, but in the end the regular users and those who pay for the promotion had the most to lose from those who created this fraudulent scheme.
Here's how the scheme works. Julien sells a banner ad, which appears in the app and is visible to its users. Then, hidden from view behind that banner, fraudsters conceal autoplaying video ads that no human being actually sees, but which register as having been served and viewed. In this scenario, Julien gets paid for the small banner ad in his app that users see, but the fraudsters earn many times that amount by stuffing far more lucrative video ads behind the banner. Ultimately, it's the brands whose ads were shown in hidden video players that lose money to those running the scheme.
Android. In general, the display of hidden ads should not affect the average phone user too much, but when using banner ads with video clips, the problem becomes more complicated. They need more processing power to run, compared to a simple image, and thus phones with the Android operating system work harder, heat up more, and run out of battery more often, without any explanation.
Android. The people from Google are not to blame here, nor are the application developers, but problems of this kind appear more and more often, and affect ordinary users.
