Google. As one of the largest companies on the planet, it has an extremely varied range of products in its portfolio, and among them are both online services and physical products, phones coming into its attention a few years ago. Google recently launched the Pixel 3a series of phones, one designed to attract customers from among those who are not necessarily looking for the most expensive mobile phones on the market.
Google. The company knows very well what it sells and to a certain extent promotes its phones as such, less so when it comes to some ads in which it puts Pixel 3a face to face with Apple's iPhone phones. In a series of advertisements mounted in various areas of the US, Google compares Pixel 3a phones with Apple's iPhone X, or rather iPhone XS, which it says are much more expensive than its own.
Google. ATTACK iPhone in an UNEXPECTED Mode
Google. Pixel 3a is presented by the company as a much better choice than the iPhone X thanks to the selling price of only 399 dollars, compared to the 999 dollars charged by the Apple company. The problem is that Google compares a high-end phone with a low-end one and it's a bit wrong, because people who have the money to buy such expensive iPhones, don't look at the Pixel 3a sold by it in stores.
Google. The American company has probably thought of everything in a rather intelligent way to benefit from free advertising thanks to the comparison it makes through these billboards located in the USA. How successful they will be in attracting customers to the Pixel 3a is hard to say, but the Google company still wants to become an important smartphone manufacturer, and is doing everything it can to fulfill its plans.
