Presedintele HTC Martin Fichter a facut o afirmatie foarte interesanta care deocamdata este departe de realitatea dezvaluita de vanzarile companiei Apple. El sustine ca tinerii americani nu doresc sa mai achizitioneze terminale iPhone deoarece parintii lor detin unul. El a facut afirmatia dupa ce a vizitat un campus universitar american unde studentii aveau terminale Android in locul terminalelor iPhone iar motivatia achizitionarii acelor terminale a stat in faptul ca parintii lor detineau unul si pentru ei nu era “cool” sa isi cumpere acelasi dispozitiv.
Apple is innovating. Samsung is innovating. We are innovating. Everybody is innovating. And everybody is doing different things for the end consumers. I brought my daughter back to college — she’s down in Portland at Reed — and I talked to a few of the kids on her floor. And none of them has an iPhone because they told me: ‘My dad has an iPhone.’ There’s an interesting thing that’s going on in the market. The iPhone becomes a little less cool than it was. They were carrying HTCs. They were carrying Samsungs. They were even carrying some Chinese manufacture’s devices. If you look at a college campus, Mac Book Airs are cool. iPhones are not that cool anymore. We here are using iPhones, but our kids don’t find them that cool anymore.
Practic terminalele Android devin a doua alegere pentru ca prima optiune este deja detinuta de parinti iar in ideea de a nu achizitiona ceva considerat “uncool”, tinerii aleg varianta Android. Aceasta este imaginea pe care incearca sa ne-o prezinte presedintele HTC insa vanzarile companiei Apple denota ca dispozitivele sale sunt din ce in ce mai populare deci situatia dintr-un campus universitar nu se aplica la nivelul intregului teritoriu al Statelor Unite. Nu stiu cati tineri au aceasta mentalitate insa Apple nu ar fi ajuns departe daca toti ar fi gandit asa.
