Bernstein's analysts designed the graph shown in the image above, it has the role of showing us how terminal sales will evolve iPhone in the following years. analysts claim that this year, only 54% of iPhone sales will be to new users, the percentage being 8% lower than the one recorded during the last year. Based on a model known only to them, the analysts predict that next year this percentage will decrease by no less than 17%, and in 2015 it will decrease by another 9%.
The number of users who upgrade from previous versions of the iPhone will continue to grow in the coming years, the number of those who buy an iPhone based on the promotion made by the operators will decrease. In practice, analysts predict a bleak future for Apple's iPhone, but the reality is that they have been wrong in the past and you have no way of knowing what will be the intentions of consumers next year, let alone 2015, so it remains to let's see how Apple will surprise them.
