2014 se apropie de final si compania Apple le multumeste angajatilor sai intr-un mod inedit, ca de obicei, acordandu-le acestora un cadou cu aproximativ doua saptamani inainte de srbatoarea Craciunului. Dupa cum puteti vedea si din imaginile acestui articol, compania Apple a ales sa creeze un rucsac personalizat Incase pentru angajatii sai din Apple Store-uri, fiecare dintre ele ajungand la angajatii celor din Cupertino impreuna cu un mesaj prin care lise transmit multumiti pentru momentele grozave din 2014.
Tim Cook si-a facut un obicei din a trimite memorii interne angajatilor sai, iar cel inclusi in rucsacul oferit angajatilor nu face altceva decat sa creeze o conexiune intre acestia si echipa de conducere din Cupertino. Tim Cook considera, cel mai probabil, ca mesaje de acest gen sunt intrutotul necesare pentru a le oferi angajatilor motivatia de a continua sa le ofere vizitatorilor Apple Store-urilor o experienta cat se poate de buna in momentul unei achizitii sau a unei vizite pentru rezolvarea unei probleme.
This is our gift to you.
But it can never compare to what you’ve given. What does it take to give a gift? It takes thoughtfulness. Compassion. And sometimes, sacrifice of your time, your talent, and your heart, These are the gifts you give: kindness, knowledge, humor, and patience. You give them when you cover for a teammate, so they can go on a much-deserved break.
When you send an email recognizing a job well done. Or when you grab an extra coffee for a friend before you clock in. You give these gifts whether it’s the beginning of the season, or the end of a very long day. You do it over, and over, and over again. Amazing products are designed in Cupertino. Amazing moments are made by you. These moments are your gift this holiday season—to your customers, to your team, and to the world.
Thank you.
