Jony Ive, Chief Design Officer-ul Apple, a vorbit intr-un interviu despre beneficiile pe care iPad Pro le ofera pentru angajatii companiei Apple si nu numai, afirmand ca tableta inlocuieste hartia in randul angajatilor sai.
Jony Ive sustine ca echipa sa de designeri folosea in trecut caiete de desen si a facut acest lucru timp de 20 de ani, insa odata cu lansarea iPad Pro si a Apple Pencil ei au facut trecerea la noua tehnologie, sau cel putin asta vrea echipa de marketing sa credem.
Apple se lauda ca Apple Pencil este un creion digital ale carui interactiuni cu ecranul iPad Pro sunt inregistrate instand de catre iOS 9, astfel ca utilizatorii nu vad acel lag intalnit in cazul utilizarii atat de multor tipuri de stylus-uri pentru simple terminale mobile sau tablete.
Jony Ive sustine ca echipa sa a cautat alternative pentru caietele de desen in anii trecuti, insa nimic nu a fost suficient de multumitor, astfel ca Apple Pencil inlocuieste creioanele clasice, utilizarea sa fiind descrisa ca una naturala pentru un grafician.
Many of us in the design team have worked together for 20 plus years. We’ve always drawn in our sketchbooks, and for the first time – despite flirting with some alternatives a couple of years ago – I’m seeing people starting to use the iPad and Apple Pencil. Our personal experience has been that there are definitely affordances and opportunities now that you have a much more natural and intuitive environment to make marks, there are clearly things you can do sketching and writing on the iPad which you could never dream of doing in the analogue world.
Jony Ive sustine ca initial a prezentat Apple Pencil echipei sale de designeri si i-a placut atat de mult incat a continuat sa foloseasca accesoriul Apple pentru propriile desene, insa deocamdata nu am vazut o demonstratie a indemanarii sale cu un asemenea instrument.
What I’ve enjoyed is when I’m just thinking, holding the Pencil as I would my pen with a sketchpad and I just start drawing. When you start to realise you’re doing that without great intent and you’re just using it for the tool that it is, you realise that you’ve crossed over from demoing it and you’re actually starting to use it.
Desigur ca toate acestea sunt textele de marketing pentru promovarea iPad Pro, iar adevaratele impresii le vom afla abia dupa ce primele unitati ajung la utilizatori obisnuiti.
