Apple Lossless Audio CODEC (ALAC), published three new promotional videos last night Apple Music for fans from all over the world, and in this article you can also see the artists that the American company thought it would be good to present to the whole world.
In these advertising spots, the Apple company emphasizes the fact that Apple Music offers users the opportunity to access a huge database in which all their favorite artists are available in the same place, something also offered by its competitors.
For these three advertising spots, the Apple company chose to promote: Kygo - a dj/producer from Norway who is shown playing the piano, James Bay - a well-known British musician who is seen playing the guitar and finally the third advertising spot presents a multitude of other artists whose songs are present in Apple Music.
https://www.youtube.com/watch?v=PXFdspRt3PU
https://www.youtube.com/watch?v=6EiQZ1yLY0k
https://www.youtube.com/watch?v=RrM6rJ9JPqU
