Apple ar putea achizitiona Waze

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Problema aplicatiei iOS 6 Maps pare sa fi fost extrem de intens discutata in sedintele echipei de conducere a Apple, compania luand acum in calcul posibila achizitionare a serviciului Waze pentru a repara greseala facuta o data cu lansarea iOS 6. Cei de la Techcrunch sustin ca in momentul de fata Tim Cook si echipa sa analieaza impactul unei achizitii a Waze, o aplicatie pentru terminale mobile care ofera utilizatorilor posibilitatea de a folosi un sistem de navigatie turn by turn, dar si informatii despre trafic sau locatii.

Because Waze maps are built on the location of moving cars, it’s far more accurate than check-in apps. Outside of Google’s project to map cities with Streetview cars – something which has taken years to complete – and the real-world mapping undertaken by volunteers on the Open Streetmaps open source project, there has been little to match Waze’s approach. Waze turned mapping into not only a game, but also a way for drivers to be social, reporting road obstacles, traffic and police traps. It is properly useful.

It would also cost Apple northwards of $500M+ to buy Foursquare (which has raised $71 million is known to be raising another round), and gain, what? The location of restaurants, bars and airports? Given Waze has raised $67 million, Apple could acquire far better mapping data and a real driving app.

Apple deja foloseste sistemul Waze cu iOS 6 Maps, insa achizitionarea companiei care l-a produs ii va permite sa il imbunatateasca si sa il implementeze complet in sistemul sau de operare. Deocamdata Waze este utilizat de aproximativ 30 de milioane de utilizatori din intreaga lume, Apple recomandand aplicatia drept o alternativa pentru serviciul sau cu probleme.