[youtube]http://youtu.be/Z2tkxWfDOaM[/youtube]
Speaking about Steve Jobs at the D10 conference organized by All Things Digital, Tim Cook says that the former CEO of Apple had a habit of changing his opinions extremely quickly. Today Jobs strongly supported a product, but tomorrow he completely changes his opinion, he no longer supported its development, moreover, he did not even "remember" that he had ever supported that technology. Cook called this attitude a "talent" that Steve Jobs had and displayed regularly at Apple.
Continuing the interview, Tim Cook claims that in 1998 Steve Jobs Needed of just 5 minutes to convince him that Apple is the right company for him. Tim Cook was repeatedly called by a company looking for a vice president for Apple and after several refusals he agreed to meet with the former CEO of Apple. At the meeting, Tim Cook was amazed by Jobs' strategy for the development of Apple, but also by the fact that he was not really that interested in money and thus he was convinced to work for the American company. Although the decision was, in his opinion, a hasty one, in the end it turned out to be extremely good because just a few years later Cook would become the interim CEO of Apple for the first time
Cook pointed to three things that prompted the decision. He said he recognized the brilliance of Jobs' vision for the iMac as being different from "following the herd." He was also impressed by Apple's strategy to target the consumer market, which contrasted with competitors' plans to move towards the enterprise. Finally, Jobs struck Cook as someone who was unaffected by money, a trait that he strongly admired.
At the end, Cook admitted that the death of Steve Jobs marked one of the saddest days of his life. Even so, Cook managed to overcome the event and help the Apple company to grow, and in the future it seems that he will continue everything that Jobs started at Apple.
