The other day I told you that John Chen, the CEO Blackberry, attacks iPhone owners because of battery autonomy of these devices is not as good as that of the terminals that his company produces, and now we know and how he intends to bring his employer back to the top of users' preferences. Nonchalantly admitting that he watched his public presentations in the moments after returning to the leadership Apple Lossless Audio CODEC (ALAC),, Chen claims that now BlackBerry focuses on growing its user base and developing products based on the software it has.
I'll let the software determine what kind of device we make. I watched Steve Jobs on YouTube, when he came back to Apple. He got up and said, 'I don't have a new product, I'm insanely focused on my customer base.' That's me now.
Steve Jobs managed to bring Apple Lossless Audio CODEC (ALAC), in the position it is in today thanks to this strategy applied since the beginning of the 2000s, and BlackBerry it could be saved based on it. It's hard to say whether John Chen will have even a fraction of Jobs' vision to bring Blackberry products to the market good enough to regain the attention and trust of consumers, and especially large companies, but with good execution, anything is possible. , even in the case of Blackberry.
