Who buys the most Apple products? A well-known American company specialized in monitoring sales recorded by various stores in the USA is trying to provide an answer to this question.
According to an analysis made in recent weeks, the company Slice Intelligence claims that people between the ages of 44-54 and those over 65 buy the most Apple products, a rather surprising thing.
Immediately behind them we have people between the ages of 35-44 and those between the ages of 55-64, the difference between the amounts of money spent by people in these age categories being less than 10% according to the data provided.
All persons from the previously mentioned categories spends on average between 800 - 850 dollars for the purchase of products of the Apple company, the figure being quite large, equivalent to multiple terminals iPhone purchased with a subscription or combinations of other products.
At the opposite pole we have young people who spend between 670 dollars and 700 dollars for Apple products, the difference being quite small if we look carefully at the total brought into discussion by the data analyzed by this company.
Now if we look at the comparisons between the amounts of money spent by men and women for Apple products, the former allocate almost 2 times more money for the purchase of iDevices/Macs than those from Cupertino, but this is perfectly normal.
Moving on now to a comparison regarding the annual income of a family and the expenses made for the purchase of Apple products, well the difference is less than 200 dollars between the houses where they earn less than 15.000 dollars and those where they earn more than 200.000 dollars .
All this data was collected from over 3 million people who bought products online in the US in the last few months, so it should be quite representative.
