Apple expects that iPhone 7 to register record sales after the official launch to take place in the fall of this year, so it asked its partners to produce between 72 million and 78 million units by the end of the year, the previous record being 74.5 million units manufactured.
Apple would have asked its partners to start mass production iPhone 7, so some of them started hiring people to assemble the terminals that will be sold to customers from all over the world, and here we are talking about up to 300.000 people who could be employed in China in the coming weeks.
If Apple expects to sell up to 78 million units of iPhone 7 si 7 iPhone Plus until the end of the year, then it is very clear that in Cupertino someone relies a lot on the customers whose subscriptions reach their term and who complete 2 years with the same smartphone and want to upgrade in 2016.
Old design and high expectations
In this idea, Apple could easily sell even more than 78 million units of the iPhone 7 and iPhone 7 Plus, but only from the perspective of the fact that people have to upgrade and have no choice, because most they are not satisfied with the fact that the terminal has a design that is 3 years old.
According to some American analysts, Apple is very confident that the new dual camera in the iPhone 7 Plus will convince many people to make a purchase in the fall, but if we look at past years, the models with 5.5 inch screens were not the ones that held back sales, so Apple's hopes may be in vain.
Even if the iPhone 7 will be a resounding failure, or a success according to Apple's expectations, it seems that the device will go into mass production in the next period, so we will see more components.
