An error in Apple Maps is the cause of a $50.000 loss for a US restaurant

  Metrovino is a restaurant located in the city of Portland in the USA and unfortunately the Apple employees have not heard of it, otherwise they would have known to locate it correctly on the map, and the employees of the location would not have received 5-6 phone calls from customers every day who asks how I can reach him. It seems that in Apple Maps the restaurant is positioned in a different location than the real one, and the people who try to reach it are directed to a completely different area, not very close to the real position of Metrovino.

The map guides people blocks away from the restaurant's real location, so understandably they're getting lost. And that means lost revenue. "We're guessing on the low end $500 to $1,000 a night. A night," Metrovino owner Todd Steele said. That means, "around $50,000 since mid-September." Metrovino is not alone. Steele said he's talked to a number of other business owners experiencing the same problem.

  Due to functionality issues, the restaurant would have lost approximately $50.000 in orders in the last 3 months and unfortunately he is not the only one affected. Other local businesses have exactly the same problems and probably their owners have tried to contact Apple to correct their respective locations. So far Apple has not done this, those people are losing money and I am sure that they are not the only ones in this situation in the USA. The problem could still be with Yelp, the service used to locate businesses, and not with Apple, but since everything works through iOS 6 Maps, Apple must be careful what it displays there.