Apple Pay is the first mobile payment system developed by the Apple company and initially implemented in iPhone 6 si 6 iPhone Plus, it will also be available for Apple Pay starting from April, when the watch will be available for purchase. Although the Apple company has repeatedly presented the system as a huge success, a recent study reveals that only 6% of iPhone 6 terminal owners have consistently used Apple pay, 85% completely ignoring it, probably also because of the fact that I cannot use it in the location where I live.
In total, 9% of iPhone 6 terminal owners would have used it at least once Apple Pay, but 3% of them either forgot about the system, or did not check every time if the location where they buy a product allows making payments using the Apple company system or not. In order to help more merchants promote the fact that Apple Pay is supported by their payment systems, Apple has created a special website which allows them to create special stickers that can be placed around cash registers and beyond.
Apple tries by any means to promote Apple Pay and to convince the users to use it constantly, and the display of these stickers near the POS will definitely motivate a multitude of users to at least try to make a payment, they can continue to use the system in the future.
