Apple Music it has attracted the attention of the whole world and the Apple company is not limited to investing serious sums of money in its service to offer the best user experience, the exclusivity for songs being one of the key points of success.
IERI (Yesterday) Drake released a new video exclusively for Apple Music, the song Energy being chosen to be promoted and it seems that Apple would have produced this video for the artist just to convince him to release it exclusively on his audio streaming service.
Separate from the video for Drake's song, it appears that Apple also funded the creation of the videos for the songs Freedom si phenomenal of the artists Pharell Williams si Eminem, both of their songs, together with the videos, being released exclusively on Apple Music.
Separately from the three previously mentioned artists, the Apple company will produce the band's video clip MIA and it seems that he is in discussions including with Purity Ring, P. Diddy si James Bay, so in Cupertino there are serious plans to turn Apple Music into an extremely powerful service.
The launch of Apple Music has not only included a new radio station, social network, and streaming service. Apple has also started creating their own original content. The company made Drake's amazing "Energy" video in-house, as well as Pharrell's "Freedom" and Eminem's "Phenomenal". Next up: MIA's "Matahdatah Scroll 01 Broader Than a Border", coming to Apple Music on Monday, July 13.
None of Apple's competitors that have audio streaming services have offered so many benefits to users and these differences could attract a lot of users to Apple Music at the expense of services such as Spotify, Pandora or Rdio.
Apple is very serious in its attempt to make Apple Music the main audio streaming service and, as it sees, it has a high chance of success.
