Comparisons between Apple Lossless Audio CODEC (ALAC), si Church of Scientology they started to be publicized this year after the director Alex Gibney began to provide the first details about the film Steve JobsThe Man in the Machine which has just been released.
A few months ago Gibney offered some details about the similarities between Apple and the Church of Scientology, but on the occasion of the film's release Steve JobsThe Man in the Machine he spoke in a new interview about what the famous American company has in common with a controversial organization.
Gibney links Apple and the Church of Scientology through the way they work to protect their image, he says that Apple applies some tactics of that organization to defend against media attacks, but not only in these cases.
More precisely, he talks about the situations in which the Apple company threatens various journalists with blocking access to its employees or to certain products if they write reports that may affect its image, a case worthy of discussion is that of Gizmodo, which premiered iPhone 4.
Yeah, there were some similarities. I don't want to overdraw them, because Scientology actively practices human rights abuses as part of the L. Ron Hubbard doctrine of fair game. And Apple doesn't do that, but Apple in its own corporate way can be very cruel to its critics, and very fastidious about protecting its image. I made a film about James Brown and about the Church of Scientology and both ended up being very reflective of certain aspects of the Jobs film in ways I never expected.
However, things are not limited to that, the Apple company offering products for testing only to media partners that it knows for sure will present its products in a favorable light, avoiding giving even those who are equidistant the opportunity to test the products before be launched.
Moreover, the American company uses close publications to defend itself against media attacks and based on these actions Gibney likens Apple to the Church of Scientology, but other companies and organizations act in the same way.
The movie Steve JobsThe Man in the Machine can be seen starting today in US cinemas, it is also available for purchase in some iTunes Movie Stores around the world.
