HomePod seems to have had quite good sales in the first two weeks of availability on the US market, managing to add up a large share of the market. According to a study published last night, HomePod accounted for 3% of the US smart speaker market in the first days of availability, which is not bad for a new product.
HomePod is far behind Amazon Echo, which has 55% of the market, or Google Home, which has 23% of the market, but both products have been sold for several years on the market. 3% seems little, but we are talking about only a few days of sales, and this is a product from a completely new market for Apple, so it is normal that the adoption rate is low for now.
Regarding the use of smart speakers, in general, customers use their products mainly to listen to music, the next popular function being to find out information about the weather. After it come the answers for general questions, and then we have the news about sports, the general ones, and finally the functions for controlling smart gadgets in the home remain.
"It comes as no surprise, consequently, that 89% of respondents were satisfied or very satisfied with their smart speakers. This is due in large part to the relatively simple tasks that the majority of users demand of their devices. For example, Cortana scores a 57% on our comprehensive smart speaker test. On a standard report card, this is a failing grade, but Cortana is well suited to play your music from Spotify, tell you the weather, and answer any simple question you have."
HomePod is just at the beginning of the road, and like any product of the Apple company, it needs a little time to show its fans that it is worth buying. In a few months, the HomePod smart speaker will definitely have a larger market share, and with the second model, those from Apple will probably start to control the smart speaker market globally.
