Netflix, the largest video-on-demand streaming platform in the world, is making one of the biggest changes in its history, and this is because it has to offer subscribers from all over the world something new this time. If you have followed what Netflix has done in the last year, then you know that for several months it has been offering subscribers the opportunity to play within its streaming platform with one of the available titles.
From the very beginning, the gaming platform was available in a limited number of countries, for a limited number of users, it was gradually launched in more and more locations, but even so, the number of those who play is very limited. According to information from a company specialized in analyzing the games that Netflix offers, only 23 million downloads were recorded by them, and only 1.7 million people play daily.
Netflix is determined to give more importance to games
Games will have a much more important role within Netflix in the coming years, and this is because there are over 220 million subscribers who watch the content on the platform, and among them there are many gamers. By the end of the year, another 50 new games should be available for everyone, even if it is not known how good they will be, the goal is to bring as many titles as possible to all people, as fast as possible.
Netflix is trying to link games to popular movies and series from the platform, such as The Witcher, Stranger Things, Too Hot to Handle, and more, with the goal being to give people a story similar to the one they're already watching. So far, Netflix's strategy has not been extremely successful among subscribers who watch movies and series, but the company's goal is to bring even more familiar titles to its subscribers.
There are many platforms that have games similar to those offered by the video-on-demand streaming platform, but with such a large subscriber base, it will definitely have a way to convince more people to try its games in the next period.
