Apple invests important resources in improving its online services offered for iDevices, and Siri is one of those that benefits from a lot of attention. In this idea, the Apple company has a research and development center in Cambridge, Great Britain, and there artificial intelligence experts work on the virtual assistant.
According to some information obtained regarding this project, the Apple company wants Siri to have a much more natural voice and better understand user questions. In this idea, the engineers who work there improve the assistant's algorithms, some of them being former employees of the company VocalIQ, bought by Apple from Cambridge University in 2015.
VocalIQ develops technologies that help systems like Siri follow a conversation with an ordinary person in order to be able to answer their questions more easily. Now, engineers are trying to integrate those technologies into Siri to improve Apple's virtual assistant, which is in great need of adjustments from this point of view.
Apple's secret laboratory where Siri is improved
According to those who provide this information, only about 30 people work in this laboratory of the Apple company, but the team is focused only on Siri. Despite the small number of employees, those at Apple have enough resources to increase the size of the team, should this be necessary in the near future.
"Those working inside are aiming to make Siri talk more naturally, according to a source that knows a number of Apple's Cambridge employees. Apple's Cambridge office is home to less than 30 people, including many of the employees from VocalIQ — a voice recognition startup that was spun out of the university and acquired by Apple in 2015."
Apple also has teams in the US that work on Siri, and from all this work a personal assistant could come out that will really please global users. Siri is inferior to Google Assistant when it comes to tracking complex conversations, and Apple is working hard to bring its system up to par with Google's software.
